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Tyre & Automotive

TireKart

A US tyre marketplace that recommends the right three tyres for your car and how you drive.

Client
TireKart
Industry
Tyre & Automotive
Deliverables
3 workstreams
Engagement
Design · Build · Support
Project screenshot
01 / Overview

A US tyre marketplace that recommends the right three tyres for your car and how you drive.

The project

TireKart is a US tyre retailer with a simple promise, no frills, no risk. Buying tyres online usually means drowning in sizes, brands and specs with no real idea which set is right for your car and how you drive. TireKart set out to do the choosing for the customer, and we built the platform that does it.

Our role

The heart of it is a recommendation engine. A shopper tells the tool their vehicle, their driving style and their location, and it curates a personalized set of the top three tyres that actually fit, so instead of scrolling an endless catalogue they get a short, trustworthy shortlist. They can still search the classic way too, by number plate, car, tyre size or season, and compare with real-time stock and shipping answers right there, so nobody orders a tyre that turns out to be unavailable. New, used and wholesale tyres all live in the same place, alongside the recycling side of the business.

Under it is a full custom build. Secure sign-in protects every account, checkout works for guests and registered users alike and takes Stripe and PayPal, and logistics integration gives accurate shipping costs and real-time order tracking from warehouse to doorstep.

The business runs on an admin panel we built, where staff manage products and orders with exactly the access their role needs, and partners get clear documentation to connect their own systems. The whole platform was stress-tested for busy days and works reliably on any device, across search and checkout alike.

The result is a modern US tyre marketplace that makes buying tyres feel simple for the customer and is efficient to run for the vendor, search to recommendation to payment to delivery, wired together.

02 / The Challenge

Buying tyres online overwhelms people, endless sizes, brands and specs, and no easy way to know which set is actually right for their car and how they drive, on a storefront that also has to take payment and ship reliably across the US.

03 / Our Approach

We made buying tyres a matter of answering a few questions, then wired the marketplace from that recommendation through to payment and delivery.

04 / What we built
Top-3 recommendation engine

Personalized tyre picks by vehicle, driving style and location.

Multi-way search

Search by number plate, car, tyre size or season.

Real-time inventory & shipping

Stock and delivery answers while you compare.

Guest & registered checkout

Stripe and PayPal, with a checkout that remembers your progress.

Logistics integration

Shipping calculation and real-time order tracking.

Admin panel
05 / Outcomes
Top 3
Personalized tyre recommendations per driver
Live
Stock and shipping answers while buyers compare
US-wide
Storefront built for the US tyre buyer
End-to-end
Search to payment to logistics, wired together
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Deliverables
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Product and order management, with clear documentation partners can build on.

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